Yerevan Green Lighting Week:
Public Awareness Campaign
Creative communications | Event management | Content marketing & PR | Digital and print design | Copywriting
With a goal to promote energy-efficient and environmentally-friendly lighting solutions, Proper Company was called upon to organise public awareness campaign for United Nations Development Programme (UNDP) and Global Environmental Facility (GEF) in partnership with the RA Ministry of Nature Protection and Yerevan Municipality. The campaign was set in line with the UN Sustainable Development Goals #7 (Affordable and Clean Energy) and #13 (Climate Action).
Proper Company designed creative concept for Yerevan Green Lighting Week on 23-27 October, 2017, with all citizens having the opportunity to engage in educational and fun activities related to energy-efficient LED technology.